Permalink to Content Rules for Social Media Marketing

Content Rules for Social Media Marketing

by admin|on November 21, 2010 |in Feature, social news |tagged blogging, content etiquette, content formats, content strategy, facebook, floridamd, micro blogging, optimizing tools, original content, SEO, shorteners, social media conent, twitter |Leave a comment

Article written by Lisa L Moore | social media ambassador

Published in FloridaMD.com magazine – November 2010 issue

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Last month we focused on Content as one of the top 3 ingredients to social media marketing. Content in social media marketing is both critical and plays a very different role from what you may know from traditional marketing. Missing those differences can be detrimental to you social media campaign. The world of social networking demands a disproportionate share of non-selling content. If your campaign misses this delicate but uneven balance between selling and providing educational content, your listeners are likely to tune out. To better understand content’s role in social media marketing you need to appreciate the rudiments of content formats, types, etiquette, SEO, optimizing tools and strategy.

Top 3 Ingredients to Social Media Marketing

by admin|on October 29, 2010 |in Feature, social news |tagged blogging, blogging platforms, facebook, facebook business page, linkedin, social media marketing content, social media strategy, social networking, social networks, twitter, wordpress |Leave a comment

Article written by Lisa L Moore | social media ambassador

Published in FloridaMD.com magazine – October 2010 issue

Social media marketing can be a very daunting task for business owners that are busy doing what they do best in their profession and don’t have the time to research the new trends of marketing and today’s technology. This isn’t as easy as it was when emails became the trend for business communications and all you had to do was sign up for an email account.

Top 5 reasons to use WordPress in your Social Media campaign

by admin|on August 23, 2010 |in social news, wordpress |tagged best website for social media, social media campaign tool, social media website, wordpress, wordpress and SEO, wordpress for business, wordpress in social media, wordpress series, wordpress themes, wordpress training |15 Comments

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1.) It’s FREE

WordPress has been around since 2003 and is now the most popular blog software in use today, oh and it’s FREE! As of August 2010, their latest 3.0 version had over 12.5 million downloads. WordPress is an open source software which means the fabulous creators of this blogging application have made their code available to see and use for free (within the law). This is important because with access to the source code any software developer can make other applications (plugins) to work in collaboration with WordPress. With WordPress as an open source it continues to improve and we are constantly exposed to new, fun, and useful tools that WordPress users can enjoy. (A WordPress plugin is a simple name for software that has been created to work with WordPress websites and all you have to do is download, install and activate it, basically.)

Permalink to workshop 201 agenda

workshop 201 agenda

by admin|on August 16, 2010 |in social news |tagged clear idea, email marketing, google analytics training, mobile marketing, nashville social media workshop, orlando social media workshop, social media analytics, social media marketing workshop, social media seminar, social media SEO, social media strategy, social media training, wordpress training

Social Media Marketing Workshop 201

How to optimize your SoMe marketing campaign through SEO, analytics, tools and strategy.

Permalink to workshop 101 agenda

workshop 101 agenda

by admin|on August 16, 2010 |in social news |tagged article marketing, blogging strategy, clear idea, facebook training, linkedin training, nashville social media workshop, orlando social media workshop, social crm, social media analytics, social media marketing workshop, social media SEO, social media small business, social media strategy, social media training, social monitoring, twitter training, wordpress training

Social Media Marketing Workshop 101

How to create your SoMe marketing campaign with networks, tools and monitoring.

Morning Workshop 101 from 8am to 12pm. Drinks and refreshments provided.

Permalink to mobile marketing

mobile marketing

by admin|on July 19, 2010 |in social news

“…(mobile marketing) campaigns have proven to be more effective than traditional marketing methods such as email or banner ads. For example, SMS-based campaigns achieve over a 90% opt-in rate, compared to 22.1% for email. Consequently, Mobile is capable to deliver profound results in terms of response rate and database generation, far superior to the traditional forms of advertising. In fact, the average SMS response rate typically ranges between 15% to 30%, compared to 5% for email and 2.61% direct mail.” Neustar (2001, Nov) ROI of Common Short Code and SMS Mobile Marketing

Permalink to social media for biz

social media for biz

by admin|on July 19, 2010 |in social news |tagged social media for business, social media marketing, social strategy

social media marketing for business

Blogging and online communities have primarily evolved thru personal uses, but it would only be time before this communication tool would be cultivated by the masses in the corporate world. However, surprisingly it has taken over a decade for this corporate evolution to take root. Social media (SoMe) is today’s new buzz phrase to the average household, but it was created in the mid 1990′s with the first online personal diaries, now called blogs.

Permalink to what is social media?

what is social media?

by admin|on July 19, 2010 |in social news |tagged history of social media, social media, what is social media

… just another way for people to connect

Social Media is just people talking and sharing through internet websites. That part is easy to understand. The part that gets complicated is discovering which handful of websites, amongst the thousands out there, are the ones you can benefit from. Social media (SoMe) can be found in the many different forms. Some social sites are made for just blogging, while others may incorporate several features like:
|blogs |micro blogs |profile sites |bookmarks |file sharing |forums |online communities |review sites |check-in sites |video & photo sharing

Permalink to workshops

workshops

by admin|on July 19, 2010 |in services, social news, workshops |tagged clear idea, nashville social media workshop, orlando social media workshop, social media marketing workshop, social media seminar, social media small business, social media strategy, social media training

Category Archives: social news

Article written by Lisa L Moore | social media ambassador

Published in FloridaMD.com magazine – November 2010 issue

Article written by Lisa L Moore | social media ambassador

Published in FloridaMD.com magazine – October 2010 issue

1.) It’s FREE

Social Media Marketing Workshop 201

How to optimize your SoMe marketing campaign through SEO, analytics, tools and strategy.

Social Media Marketing Workshop 101

How to create your SoMe marketing campaign with networks, tools and monitoring.

social media marketing for business

… just another way for people to connect